FEATURING coast lines, the best spots for a cheeky beverage, beloved wildlife and much more, the epitomy of the Margaret River region from 2014 is now on display in an easy to view, easy to engage facebook album.
The concept created by Margaret River.com’s marketing and communications coordinator Victoria Johnson highlights the stunning scenery in the local area.
According to Augusta Margaret River Tourism Association chief executive officer Pip Close, the most liked snaps on their social media that have made the cut for the album tend to be bright and colourful images of the region’s stunning scenery, wildlife or beverage/cuisine with a view.
“Our marketing team’s expertise in managing social media for tourism means they know exactly which images will get high levels of engagement, which, when combined with a quirky caption and posted at the right time of day, is a winning combination,” Ms Close said.
“The album series was an initiative of our marketing team, inspired by Tourism Australia’s recent ‘Most Liked Fan Photos’ album.
“Our team regularly posts fantastic content on our Facebook page, ‘The Margaret River Region’, which has over 24,000 likes so it seemed fitting to celebrate the most popular images of 2014."
The images have to have 300 likes or more to make the album Ms Close said, with the original images sourced by the marketing team, AMRTA staff, local members, and fans of our page or social media users linking in with our official #margaretriver hashtag.
“We encourage all locals to become fans of our pages and to send us their images for reposting - ‘The Margaret River Region’ on Facebook, @margaretriver on Instagram and @MargaretRiverAU on Twitter,” Ms Close said.
Images can be sent to Ms Johnson at communications@margaretriver.com.
